Wednesday 4 August 2010

Twitter for Business

Business twitter users have a great advantage over the majority of users. The primary focus for a business is a 2 pronged campaign. Firstly to drive visitors to your site, and secondly to brand your company name or, reinforce the brand. A company has the potential to create many Twitter accounts. Since we have been using twitter, we have seen a marked increase in the number of targeted visitors. The way 60% of our visitors found us was through Google, now Twitter is sending us about the same number of visitors as Google does, every day. Dell Computers has 100 staff doing nothing else but send out tweets, each one uses a different username, and the email is ‘username’ @del.com. Does that tell you anything?


What Twitter Won’t tell you.

After a couple of weeks you can grow your twitter followers by 400 to 500 a week. The problem is the 2,000 figure. As you are approaching the 2,000 figure, Twitter limits the number of Follows you can send out.[By any method] If you have for instance 1,800 followers you can only send out a maximum of 200 follows,[The problem 2,000 figure] which if you are working on the recommended 3 day cycle by the Tweetadder, is only 66 a day. As you get closer to the 2,000 figure it gets harder. You can try unfollowing some followers, but this tends to defeat the object. When you have reached the 2,000 mark Twitter restrict the ratio of follows to followers to 1.1 which slows down the growth for some considerable time. read the full article
Vic Farron RFT Express.


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